“Doc, I don’t take that multivitamin anymore.”
“Oh really?” I cocked a single eyebrow inquisitively as I typed the statement into the computer system. “Are you taking your vitamin D then?” I looked up, pausing expectantly.
The woman sitting on the exam table grinned at me sheepishly.
“Well…. sort of.” She took a deep breath and then barreled on. “I will tell you what I do. Every evening after dinner, I have a little treat for myself. I eat a handful of gummies. Gummy multivitamins. Gummy fiber. Gummy vitamin D. Gummy omega 3’s.”
I won’t lie. My heart soared! You see, I have a little secret myself…
Every evening after dinner, when the kids aren’t looking, I sneak into the kitchen and grab my dessert: Two of the most delicious squares of gummy goodness I have ever had the privilege of chewing up. I look forward to those tasty little bites all day long.
Heck, they are multivitamins, so I am really just doing it for my health, you know?
For years I used to scoff at those who chose gummies over “real” pills.
Learn to swallow a gosh darn pill like the rest of us…
Then, I tried one. OMG. They are tiny delicious squares of fruit flavored crack!
So now I know. If all of our meds were as tasty as these dang gummies, NO ONE would be skipping their cholesterol meds or blood pressure medication or birth control. Ever. And parents, our kids would literally beg for their medicine. No more pinning down screaming, kicking munchkins and force feeding them yucky tasting syrupy crap!
Pharmaceutical companies, are you listening?!??!? Yeah, I’m talking to you!